Now that Giving Tuesday 2018 is over, it’s time to consider how to make Giving Tuesday more social in 2019. With its celebration of philanthropy, Giving Tuesday is a movement that every nonprofit should use to motivate donors, followers, and the fringe.
When potential donors scout a nonprofit for giving their dollars, they seek honesty, clear focus, and connection to the need. Beyond that, donors yearn to make a difference and to support a cause close to their heart. To find returning supporters, nonprofits need to know what their donors are looking for in their giving experience.
While some nonprofits may wonder if Giving Tuesday is really worth their time: it is. Giving Tuesday, which began as a way to celebrate philanthropy in New York City, is now a global movement. #GivingTuesday highlights organizations and giving through the use of online and social media platforms.
We all know raising awareness is important. After all, people aren’t likely to donate to a charity they know nothing about. This leaves many organizations wondering how they can go about making the public aware of what they do and why.
Fundraisers can take a lot of time and dedication, but the payoff for your organization is always worth it. Here are the ingredients that make a successful event.
Social media is one of the best ways to raise awareness and promote fundraising efforts for your organization.
As the leader of a nonprofit, it’s important to let your team know how much you appreciate the work they do. Your team plays an integral role in the meaningful work your organization does. Here are a few ways you can support them.
Raising funds for your organization starts with raising awareness. Kick old ideas to the curb and try a few of these.
See what's been improved on the NEW Round-Ups Landing Page!
Check out all of the NEW features, tools and updates that are available to ALL Harness Clients this month!
What's on your Nonprofit "Wish List" this year? What tools, products, features do you wish you had as a Nonprofit staff member?
#GivingTuesday is becoming a cultural nexus for nonprofits that we fundraising professionals need to consider...But most of all it’s something that shouldn’t center on a single day, but an effort that builds lasting loyalty among your donors."
Just as you wouldn’t ignore a potential suitor, you can't ignore your donors. When someone gives to your cause, they're interested in you, so show that person you’re interested in them too. Donations are given by people with wants, needs, and desires. So, fulfill these - date your donor.